The Danish stone wool insulation multinational is enjoying strong growth in new and emerging markets as acquisitions take its quality products into new regions
As the ROCKWOOL Group has expanded, so too has the complexity of its supply chain, which has necessitated a solid strategy. As Group Supply Chain Director, Berg explained the Group’s approach to achieving excellence in this area, based around the “three C’s” of cost, capacity and customers.
He said: “We have a strong focus on how cost-efficient our supply chain is. And that is due to the fact that ROCKWOOL products are bulky and take up a lot of space when transporting. So our supply chain is twice as costly as the industry average for manufacturing supply chains in Europe.”
Berg feels the ROCKWOOL Group has an important and active role to play in carbon reduction. He said: “We have the right products to solve one of the biggest challenges, getting to grip with CO2 emissions. Energy savings are one of the most efficient ways of carbon mitigation and are often much cheaper and faster than looking into renewable energies.
Read the full article at: http://s3.wdmgroup.com/Brochure_Widgets/BR_Europe/2014/05-May/w3-EU-May14-ROCKWOOLInternationalA-S.html
